OUR HERITAGE IN SPORTS

February

2024

Lega Serie A and Infront partner in Asian media rights deal

New Business
October

2023

Infront and ADAC accelerate together

New Business
September

2023

Infront secures landmark five-year global partnership with International Tennis Federation

New Business
September

2023

Infront Bettor announces five-year partnership with LFP

New Business
June

2023

Infront secures exclusive marketing agreement with Germany’s easyCredit BBL

New Business
June

2023

IOC announces Infront as exclusive Central and South East Asia Media Rights holder for 2026-2032 period

New Business
April

2023

Swedish Top Handball Leagues team up with Infront for game-changing digital transformation

New Business
March

2023

World Athletics and Infront extend media rights agreement

New Business
September

2022

Top tier rights and bold technical vision at heart of new Infront Bettor service

New Business
December

2021

ÖSV and Infront agree on long-term partnership

New Business
April

2021

Infront to manage Italy's Serie A international media rights until end of 2023/24 season

New Business
February

2021

Professional Squash Association (PSA) and Infront sign equity investment and comprehensive partnership agreement

New Business
January

2021

Infront’s cycling portfolio moves up a gear through Flanders Classics and Amstel Gold Race partnership

New Business
January

2021

Infront and the International Paralympic Committee (IPC) sign ground-breaking media rights partnership

New Business
September

2020

Infront to exclusively manage Lega Basket Serie A's marketing, sponsorship and digital rights for next three seasons

New Business
September

2019

Infront, IAAF and Diamond League reach landmark media rights agreement

New Business
June

2019

Infront and IOC sign exclusive media rights partnership for Sub-Saharan Africa

New Business
May

2019

English Premier League (EPL) appoints Infront as exclusive media rights partner in Sub-Saharan Africa

New Business
January

2019

Infront and ISU pair up for new exclusive media rights partnership

New Business
August

2018

Exclusive SPFL media rights partnership bolsters UK football presence

New Business
July

2018

Infront adds Athletics to portfolio with FIDAL partnership in Italy

New Business
April

2017

Infront adds golf to portfolio with FIG partnership

New Business
February

2017

Media and broadcast rights of the FIS Freestyle, Freeski & Snowboard World Championships 2019 acquired

New Business
September

2016

BWF and Infront announce landmark partnership

New Business
June

2016

FIBA joins forces with Infront to raise global impact of basketball

New Business
May

2015

Infront appointed to market worldwide media rights of FIA World Endurance Championship

New Business
July

2014

Happy 10k running series launched in China

New Business
July

2014

Infront chosen by World Marathon Majors to support development of integrated marketing platform

New Business
July

2014

InfrontRingier takes over the organisation and marketing of the Tour de Suisse

New Business
June

2014

IOC appoints Infront as exclusive media rights partner in Sub-Saharan Africa for the 2014 Winter Olympics, the 2014 Youth Olympic Games and the 2016 Summer Olympic Games

New Business
February

2014

Infront acquires media, broadcast, production as well as advertising rights for the FIS Alpine and Nordic Ski World Championships 2019 and 2021

New Business
February

2014

Infront France becomes Official Hospitality Agent for 2015 Rugby World Cup in France

New Business
November

2013

Partnership formed with Turkish Basketball Federation to advance basketball in Turkey

New Business
October

2013

Infront appointed exclusive commercial partner of the new Champions Hockey League

New Business
July

2013

Italian Winter Sports Federation FISI appoints Infront as marketing agent and advisor 

New Business
January

2013

Infront becomes Hospitality Sales Agent of Stade de France

New Business
January

2013

Infront acquires international media rights to FIS Nordic Ski World Cups in Finland, now encompassing almost the entire FIS Alpine and Nordic Ski World Cup series

New Business
December

2012

HBS appointed TV Production Partner of World Rally Championship for 2013

New Business
September

2012

UCI selects Infront to distribute media rights of the UCI Road, Track, Mountain Bike and BMX World Championship and UCI Track Cycling World Cup

New Business
September

2012

Li Ning sponsorship of CBA League negotiated by Infront becomes the biggest sponsorship commitment ever secured for a Chinese sports property

New Business
October

2011

Partnership with World Triathlon Corporation (WTC) to create a central sponsorship structure for Ironman events across Europe and South Africa

New Business
July

2011

InfrontRingier partners with Swiss Cycling to focus on development of cycling in Switzerland

New Business
January

2010

Infront is named marketing partner for the international Four Hills tournament (Vierschanzentournee)

New Business
January

2009

Infront named strategic advisor to Lega Calcio, for all properties including Serie A, Serie B, the TIM Cup and the TIM Supercup

New Business
November

2008

Successful partnership with the DFB is extended to include central marketing of the DFB Cup

New Business
June

2008

Infront becomes Official Marketing Partner of the World Curling Federation (WCF)

New Business
March

2008

HBS chosen as host broadcaster for French football's Ligue 1

New Business
October

2006

Infront and CBA sign a ground-breaking sponsorship agreement with China Mobile Communications Corporation - one of the largest commitments at the time

New Business
May

2005

FIS World Cup, FIS World Championships and IBU World Cup rights acquired through majority shareholding of APF Marketing Services

New Business
May

2005

Long-term partnership with the Chinese Basketball league established to undertake a major marketing and re-branding of the CBA League

New Business
October

2003

A 5-year marketing agreement for the Chinese Super League is signed, signalling entry into the Chinese market

New Business
June

1993

Comprehensive partnership with the European Handball Federation (EHF) initiated, along with formation of the Men's and Women's EURO events

New Business
June

1981

Media and marketing partnership with the International Ice Hockey Federation (IIHF) aims to take the IIHF World Championship to the next level

New Business
June

1980

Partnership with the German Football Association (DFB) established to further boost the appeal of the DFB team matches and the DFB Cup

New Business
2024
2024
2024
1980